What are the essential features of a retail real estate CRM?


CRM is an acronym for Customer Relationship Management. It is a software solution used for managing communication and interactions with customers or leads. When evaluating commercial real estate CRM solutions, look out for the following characteristics:

  1. Workflow and marketing automation
  2. Deal management by deal phase during the leasing cycle.
  3. Contact management, including specific tenant site selection criteria
  4. Advanced filtering options
  5. Data analytics
  6. Forecasting and budgeting
  7. Mass email marketing


Gary Stevens

Other frequently asked questions

Retailsphere can help you discover, reach out to, and manage new retailer relationships.

Call (833) 843-6732Request a Demo Online
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram