Roth RE Group may have started as a brokerage, but today their business looks a lot different. They’ve taken 60 years of experience and built one of the premier real estate companies in the Colombus, Ohio area that now includes property development and tenant representation.
By working to keep everything in-house, they’ve been able to build their own portfolio while building trust with their clients. Carter Stephens, Commercial Real Estate Advisor for Roth stated, “the fact that we own 18 shopping centers eases the concerns a property owner may have because we know the challenges of being a property owner. We can sit at the same side of the table as them and understand their needs because we have the same needs.”
Roth’s view of Retailsphere in a flash:
Lately, understanding the needs of a shopping center owner has meant understanding the impacts of the Coronavirus pandemic. While Stephens said that they haven’t had too many setbacks with their own tenants, it has meant working with them, sometimes finding creative lease solutions to help keep them in their space. And when it comes to new leases, things have slowed way down, meaning their team has had to work harder to close deals.
This is where Retailsphere has been able to help their team. They knew they needed a tool that would help them builder a larger pipeline of prospects. Even though they weren’t expecting immediate results, that’s exactly what they’ve gotten. Retailsphere has been leveraged to:
It sounds like this is just the tip of the benefits iceberg for the Roth team. In addition to growing their prospective tenant list during the pandemic, they’ve also managed to streamline their operations. Using Retailsphere, they can quickly add retailer data into their company’s CRM platform where they’ve implemented targeted leasing sequences including emails and phone calls.
What happens when they can’t find the information themselves? Stephens said “[he] can submit a research request for retailer information and the Retailsphere team always gets back to [him]. It's great to have other people finding the information that we need to follow up with all of these brands.”
Event during a pandemic, Roth RE Group has been able to grow their tenant options and close more leases than they thought possible. How? Retailsphere has given them access to an unprecedented amount of retailer data that they’ve been able to use to find better tenants and foster potential new tenant representation relationships.
Are you looking for a way to supercharge your leasing process? Let Retailsphere help you. Sign up for a no-obligation demo today.
Commercial Real Estate Advisor, Roth RE Group
“Retailsphere has changed how we research and communicate with new tenants. We are saving time with Retailsphere and we are increasing our likelihood of success with the initial vetting by Retailsphere,” Mullen said, “Retailsphere allows us to have contact info and basic info within days if not moments of identifying a target retail tenant.” A timeline that is even shorter than before the pandemic. "
Justin Mullin, SVP at Hyatt Commercial (Annapolis, MD)Read their Case Study
“Retailsphere has made our tenant search so much easier. Finding retailer information like size of space, expansion plans, and contact information through Retailsphere is streamlining our brand research process.”
Marguerite Ogilvie at Pavilion Development (Charlotte, NC)Read their Case Study
“[Retailsphere] has allowed us to narrow down our searches and spend less time doing so. We can develop targeted lists that get our spaces in specific tenants. Foresta said Retailsphere helps them find the “right fits.” The platform gives him the “ability to vet out possible tenants based on their site selection criteria and expansion plans.” And when he identifies an ideal prospect, he can “search for individual tenants and receive contact info for the decision maker.”
Tyler Foresta, a member of Patterson Woods (Wilmington, DE)Read their Case Study